MONDAY MORNING MEDIA MIXER
- Wardell Brantley
- Feb 20
- 7 min read
Event Purpose
To bring together the entire Media, Branding and Communications Eco-System to create a continuous private funding source dedicated to providing the best services for local nonprofits, profits and local projects.
The Mixer is a weekly town-hall meeting designed specifically for media platforms. Its primary purpose is to provide a thorough understanding of the $24 Million Dollar Funding Program, empowering participants to share this vital information with their respective audiences.
Each week the various business development and vender vertical segments are invited to the networking sessions to learn about the new funding source and services, their benefit, their contribution and to plan for a discussion with the groups of thirty funders who are funding the verticals with $24 Million dollars annually.
Event Information
Location
Wellspring Center
1059 Lafon Lane, Myrtle Beach, SC 29578
Time
10:00am
Information and Planning Sessions
Zoom Link
RSVP
Contact us
Wardell Brantley
(843) 465-7236
Weekly Agendas
Monday Media Mixer Networking 3/2/26
Small Business & Entrepreneurs Industry Network
Local Media Success Team
MEDIA GROUP VERTICAL SEGMENT PARTNERS
1.WBTW Channel 13 Television Station
2.Cumulus Radio
3.Lamar Bilboard Signs
4.Horry Independent Print News
Request Overview
We propose a partnership with your company that Includes:
1.$10,000 Pitch Competition – Headlining Sponsor ($10,000 Valued Advertising Package).
2.Networking Session Segment Presenter: Importance & Strategy of Advertising and How and What to Pitch.
3.Join the Success-Team Vertical of 600 - Exclusive Television Provider.
Benefits Available with your Partnership:
$10,000 Guaranteed Contract 90 Days (50 members pay $100 per month each for your services to the group)
Achieve the acquisition of 50 new commercial accounts monthly, facilitated by the incentive program Impact 5024 and your station serving on the “Success-Team” for the groups of fifty organizations (600 new commercial accounts within six months).
Pool of Communication Students across Horry County to mentor and advise – Workforce Development.
Gain exclusive access to the $10k Pitch event, offering opportunities to network and engage directly with the weekly attendees, professional athletes, and the Pitch Participants (150 attendees per week).
Enhance customer engagement through in-studio promotions or pitch registrations, with guest appearances by professional athletes at your studios.
Increase visibility by featuring your station in our Business Center Kiosks, providing tailored guidance to use your station’s products and services.
30, 60, 90 Day Plan
Goal:
To Onboard 600 Participants by Groups of 50 Mar 26-Mar 27
To educate the Participants on how and what to Pitch.
KPI’s:
Groups of 50 Participants Paid and Scheduled to Pitch.
Pools Drawing from:
Past Clients (non active members) 5,000
Local & National Church Partners
Groups being served through the network programming
3/9 MEDIA PERSONALITIES - TEACH PITCH
AGENDA - MARCH 11, 2026 (5:00pm - 6:30pm)
5:00 Welcome Dr. Cheryl McKinley, Students & Staff
5:05 Introductions of all Attendees (2 minute summary)
5:15 Purpose of the Gathering of this specific group of Sports Media
5:20 to 6:30pm Topics for Discussion (summaries)
To Provide a comprehensive explanation regarding the source, acquisition process, management, distribution, and intended recipients of the $24 million.
To Assess the impact of pro-athlete charities communicating, collaborating and conducting transactions on a unified platform.
To Clearly articulate the objectives of this Pro-Athlete Vertical Meeting Group.
To Outline each pro-athlete's charitable initiatives, programs, or goals, and examine the rationale, timing, and funding allocations for these projects.
To Enumerate and prioritize the group’s top 25 issues to guide the distribution of funds; establish criteria and processes for determining priorities.
To Identify current resources available to student-athletes based on individual expertise and networks, and work towards building the Local Sports Resource & Referral Network.
To Define the purpose and operational framework of the Student production teams, media arts centers and the work portal (workforce development programs), including how deliverables are achieved.
To Schedule a meeting in 30 days with the identified corporate funders to present our value proposition to the 30 targeted corporations, each expected to provide $80,000 per million dollars in sales for dedicated spending within the Vertical.
Ensure that members, their organizations, and affiliates are appropriately positioned to be prioritized when funds become accessible.
Develop subsequent steps for group collaboration, ongoing initiatives, and preparations related to funding opportunities post-meeting.
Clarify the distribution of individual and organizational resources or compensation for contributions to this vertical, which is essential for securing funding.
Specify individual compensation for service to the group.
Detail support for associated organizations serving the community or student-athletes.
Acknowledge the primary organization of employment.
After this Meeting: Our weekly Zoom meetings, newsletter, blog, and podcast will facilitate ongoing communication with stakeholders, funders, and constituents. Please ensure your subscription to these channels is up to date.
3/16
3/23
BUILDING YOUR LONG-TERM WINNING TEAM
Presenting their Business Services to our Groups of 500
Banks
Attorneys
Accountants
Insurance
Media
Branding
Office Depot
Best Buy
Costco
Sam's
Chevrolet
3/30
4/5
4/12
4/29
Start a Podcast - Interviewing
all current college athletes
College Athletes out of college 1-5 years (what are you doing)?
5/6
5/20 NONPROFITS
5/27 CHURCHES
6/3 PROFESSIONAL SPORTS TEAMS
Get In the Cue
Be among the first to receive your funding once it becomes available in your area.
The goal of this process is to ensure everyone is in line, enabling swift fund acquisition and ensuring recipients are prepared when the funds are distributed to them.
Get in the Cue Here
IMPACT 2024
50 Organizations Revolving $24 Million Dollars through their region, to address specific community challenges
Five-year assessment project and national launch
SEE DETAILS
$10,000 Business Case Presentation
Developing our Local Business Owner's Presentation Skills and securing needed funds for startup and scaling.
Speakers and Panelists
All persons, schools, organizations and industries that makes-up the student athlete's eco system is invited separetly each week to determine each area's specific role in the funding and service process that ensures a lasting funding and services and scaling nationwide. To establish a team and effective work-flow to serve or represent each community, school and sports vertical to ensure funds are effectively serving students.
Attendee Dates and Time
The Student Athlete Success Eco-System and Sports Vertical Segments (their Pathway to Success). Discussions and planning within each vertical segment continues after each week.
Date | Vertical Segment Meeting Groups | Topics for Discussion agenda * attendees * podcast | 30-60-90 Day Sprint compile info & submit into automated system & funders |
2/11 | Local Sports Media | What is needed from your professional perspective | list of 50 Priority projects problem areas & issues |
2/18 | Professional Athletes | How funding will help their Charities and programs. Their local influence | List of yout top 10 needs & Professional Athlete's charities, projects, events and program. |
2/25 | Local Sponsors & All Media | Guaranteed Contracts for their support. | Supplying a gift for attendees, panelists & pro-athletes or service for the event. |
3/4 | ACA Students, Staff & Teachers | Pep Rally and School Update on the progress of the program and funding | Lead the charge for enrolling student-athletes in the Cue. Documentary on Stadium & Communication's Dept. |
3/11 | Recreation Centers After-school programs | Needs to serve their communities. Current Programs. | Complete list of your current and desired programs or projects. |
3/18 | Athletic Directors & Coaches | Needs & Solutions at their schools. | Complete list of critical needs and a list of wants. Grouping services & products so that they can be presented to the funders. Video of needs. |
3/25 | Principals and Board of Education | How funding works with their schools. Current Needs, Programs Ticket Provider | |
4/1 | Elementary School Teachers, Student-athletes & Parents | Distribution of Sports Connect Cards Register. How to use. When Active. (process of getting all student-athletes and families in the cue). | Needs from students perspective - sports need and mental health need. what are they saying..compile list from each school. Students are apart of the presentation to funders. |
4/8 | Middle School Teachers, Student-athletes & Parents | Distribution of Sports Connect Cards Register. How to use. When Active. (process of getting all student-athletes and families in the cue). | Needs from students perspective - sports need and mental health need. what are they saying..compile list from each school. |
4/22 | High School Teachers, Student-athletes & Parents | Distribution of Sports Connect Cards Register. How to use. When Active. (process of getting all student-athletes and families in the cue). | Needs from students perspective - sports need and mental health need. what are they saying..compile list from each school. Students are apart of the presentation to funders. |
4/29 | Collegiate Coaches, Student-athletes & Parents | Distribution of Sports Connect Cards Register. How to use. When Active. (process of getting all student-athletes and families in the cue). | Needs from students perspective - sports need and mental health need. what are they saying..compile list from each school. Students are apart of the presentation to funders. |
5/6 | Sports Brands, Apparel and Equipment Manufacturers | Service Provider Contracts Information | Products they provide that fits our list |
5/13 | College Representatives | How funding and Connect Cards work with their schools | Colleges working together to put together their list of needs to be presented in 30 to 60 days. |
5/20 | Local Nonprofits Mental Health Human Services | Roles, Benefits and Funding | Role in the lives of student athletes comprehensive list of all services, ministries available and the cost. |
5/27 | Local Churches Mental & Spiritual Health programs and Services | Roles, Benefits and Funding | Mental Health Solutions list and cost. Role in the lives of student athletes comprehensive list of all services, ministries available and the cost. |
6/3 | Professional Sports Teams | Roles, Benefits and Funding | Their current method for marketing to students and their measurable investments in the local communities. Our Value Proposition for their 7% |
6/10 | Sports Marketing & Management Companies | Service Provider Contracts | Opportunities for students in Sports Media to train or intern. |
6/17 | Companies: Media, Content Production, Technology | Service Provider Contracts | Opportunities for students in Sports Media to train or intern. |
6/24 | Banks and Financial Institutions | Financial options for Building Projects Stadiums, Gymnasiums etc. | Sponsor and Judge the Sports Pitch |
7/1 | Corporate Support Brands Auto, Fashion, | 7% Contract Discussions | Career and Job opportunities |
7/8 | Sports: Health, Fitness, Insurance, Food | 7% Contract Discussions | Career and Job opportunities |
7/15 | Seniors and Veterans (Communities, Nursing Homes etc.) | Student Athletes giving-back and serving the senior community | |
7/22 | Healthcare Providers (Hospitals, Medical care and Pharmaceuticals) | Health Care Industry United to Serve Student Athletes | |
7/29 | Horry County Chambers of Commerce (all) | The Effects of Sports Tourism Sports Industry on the Grand Strand | |
8/5 | Myrtle Beach Economic Development Corporation | Myrtle |
MEDIA COMPANIES VERTICAL - ECO SYSTEM
The PC Network will Leverage all spending with all Sports-related companies and service providers. With the amount of money our area spend with these companies 7% is a small-ask to ensure our programs and future leaders are effectively funded.
The sports vertical is a diverse, multi-billion dollar ecosystem comprising professional leagues, equipment manufacturers, apparel brands, marketing agencies, media broadcasters, and facility management firms. It spans consumer products, fitness, live entertainment, and data analytics, often integrating production, marketing, and distribution.
Key Businesses and Segments in the Media Vertical:
ATTENDEES
Small Business Owners
Entrepreneurs
Vendors
Suppliers
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